Pharma Consulting

Senior marketing expertise – on a project, freelance or interim basis.

20 years in pharmaceutical and healthcare marketing at global companies. Specialising in patient support, patient activation and disease awareness.

Agata Kalinowska coaching & consulting
Agata Kalinowska - sustainable leadership

I spent 20 years in senior marketing roles across the pharmaceutical and healthcare industry – at Novartis, Merck, Nutricia/Danone, ratiopharm and Deloitte.

Over time, I developed a deep specialisation in one area that has stayed at the heart of my work: empowering patients.

What coaching and pharmaceutical marketing have in common is that they both involve people facing challenges – and needing the right support to overcome them.

Today I offer my expertise to pharmaceutical and healthcare companies on a freelance, project and interim basis.

What I Work On

Patient Support Programs

Developing and managing end-to-end patient support programmes – from concept through to implementation and evaluation.

Patient Onboarding Programs

Designing onboarding journeys that help patients engage with their treatment from the start – with clarity, confidence and continuity.

Disease Awareness Campaigns

Creating campaigns that reach and resonate with patients – building understanding, reducing stigma and driving meaningful engagement.

Patient Activation & Engagement

Developing strategies that move patients from passive recipients to active participants in their own health journey.

Strategic Brand Management

Senior marketing support for pharmaceutical brands – drawing on 20 years of experience across global organisations and multiple European markets.

Why Work With Me

I bring senior-level expertise without the overhead of a full-time hire. Having worked across multiple European markets and cultures, I understand what it takes to deliver in complex, regulated, international environments.

Companies I have worked for:

novartis
Merck
Danone - Nutricia
Ratiopharm
Deloitte